Our story
The story of SB Creation is written in fire and glass — the timeless soul of India's Glass City.
Firozabad, Uttar Pradesh
From the furnace of Sitaram Bhagwandas
At SB Creation, we believe bangles are more than accessories. They are timeless expressions of tradition, elegance and individuality. Rooted in Firozabad, Uttar Pradesh, famously known as the City of Bangles, our brand carries forward a rich legacy of craftsmanship perfected over generations.
Born from a strong foundation in bangle manufacturing, where Sitaram Bhagwandas & Co. have been a trusted name among wholesalers across India, strengthened by sister companies Pankaj & Co., S. Deepak Bangle Store and SB & Co., SB Creation marks our evolution into retail — bringing our finest creations directly to you.
The family of companies
- Sitaram Bhagwandas & Co.Bangle manufacturing
- Pankaj & Co.
- S. Deepak Bangle Store
- SB & Co.
The Visionaries
Meet the Founders
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Piyush GuptaCo-Founder
Driving innovation while honouring tradition in every design.
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Sejal Gupta
Creating experiences that celebrate the art of craftsmanship.
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Vaishali Gupta
Bringing the spirit of Firozabad to the world stage.
Piyush, Sejal & Vaishali GuptaBangles are a bridge between tradition and the modern woman.